最新淘宝搜索排名之如何收集优质关键词课件PPT.ppt 34页

'淘宝搜索排名之如何收集优质关键词 关键词的定义什么是关键词？目标客户搜索的词就叫做关键词。 关键词的分类核心词：最常见，搜索量大，竞争大比如我们做连衣裙，那么核心关键词就是连衣裙。 关键词指数什么是关键词指数？关键词指数就是最近搜索这个关键词的次数。有指数的关键词才是好关键词。 如何寻找关键词1.淘宝搜索下拉框2.搜索页推荐词3.淘宝排行榜4.生意参谋 寻找关键词的目的找到相应关键词，建立关键词数据表，以便为日后优化宝贝的标题做准备。 谢谢观看！ 《跨文化交际》（专升本）辅导课件主讲：魏晓红 I.Choosetheonlycorrectanswerfromeachofthefollowing(请从下列题中选出唯一正确的答案)1.Theskillofiron-workingwasintroducedintoBritainby______.A.theCeltsB.theRomansC.theNormansD.theGermans2.ThesongthatismostprobablysungbyWelshsupportersatarugbymatchheldinWalesis________,andithasalmostbecomeanationalanthemforWales.A.GodSaveOurQueenB.AuldLangSyneC.LandofMyFathersD.MyRedRedRose3.ChristianitywasintroducedintoBritainby________.A.theCeltsB.theVirkingDanesC.theGermansD.theRomans4.TheCelticleftlittlethatcouldlaterbeincorporatedintoEnglishbecause________.A.theirlanguagehaddiedoutB.theyhadnolanguageatallC.theyhadnowrittenlanguageD.theirlanguagewasreplacedbyLatin 5.ThemostimportantMiddleEnglishpoetwas_____.A.theVenerableBedeB.GeoffreyChaucerC.JohnMiltonD.WilliamShakespeare6.TheChurchofEnglandis“established”in_____.A.thewholeofBritainB.EnglandandScotlandC.EnglandandWalesD.Englandonly7.ThePuritanswereoriginallyanextreme_____sect.A.ProtestantB.CatholicC.JewishD.Christianscientist8.WhichofthefollowingdoesnotbelongtoChristianbelief?A.theVirginBirthB.theResurrectionC.theHolyCommunionD.theRedCross9.Englishsenseofhumorischaracterizedby____.self-praiseB.self-confidenceC.self-deprecationD.self-exaggeration10.HumorishighlyprizedinEngland,however,theEnglishdonotlaughat________.A.one’sownfaultsB.one’sownidealsC.one’sownfailuresD.atragedy .11.ThemostobviousdifferencebetweentheworkingclassandthemiddleclassinEnglandistheir__________.AA.dressB.accentC.workD.meal112.InBritain,youcanusuallyoffermoneyto_________.AA.adriverwhogivesyoualiftBB.someonewhostopstohelpyoutomendapunctureCC.someonewhogivesyoufirstaidDD.railwayporterswhocarryyourbaggage113.IfoldpeoplearerespectedinBritain,itisbecause____________.A.oldageandsenioritycommandauthorityamongtheBritishB.moderndevelopmentneedstheexperienceofoldpeopleC.oldpeoplearefelttobeinneedofprotectionandsupportD.theyalwayskeeppacewiththetimes114.InBritain,thegreatmajorityofparentssendtheirchildrento___.AA.publicschoolB.privateschoolsCC.StateschoolsD.voluntaryschools115.InBritisheducation,boysandgirlsareusuallyseparatedin_____.AA.infants’schoolsB.juniorschoolsCCuniversitiesD.universitycolleges16.The“elevenplus”istheexaminationtakenbychildrenintheirlastyearat__________. A.A.nurseryschoolB.primaryschoolC.prepschoolD.secondaryschool17.Intheexaminationcalledthe“elevenplus”,studentswiththehighestmarksgoto_________.A.grammarschoolsB.technicalschoolsC.secondarymodernschoolsD.publicschools18.WhichofthefollowingisnotapartoftheCommonwealthofNations?A.“White”territoriesB.“Black”territoriesC.“Non-White”territoriesD.mixedterritories19.Theclimateinthe“White”territoriesis_________.A.tropicalB.temperateC.sub-tropicalD.cold20.TheBritishwenttocountrieslikeIndia,SriLankainorderto____.A.settledownB.tradeandestablishplantationsC.developdemocraticgovernmentD.spreadeducation21.IncolonialAmerica,votingwasrestrictedtowhichgroupofpeople?A.LandowningwhitesB.LandowningwhitemalesC.ThewhitepeopleD.Peopleabovetheageof18 22.WhenwastheDeclarationofIndependenceadoptedbytheContinentalCongress?A.OnJuly2,1776B.InSeptember1783C.OnJuly4,1776D.InMay177523.America’sfirsttwopoliticalpartiesinlate18thcenturywere____.A.theDemocraticandtheRepublicanB.theDemocraticandtheFederalistC.theFederalistandtheRepublicanD.theFederalistandtheLiberal24.Whenwasslaverylegallyabolished?A.In1803B.In1865C.In1863D.In177625.WhichofthefollowingstatementsofAmericans’attitudetowardreligionistrue?A.Four-fifthsofAmericansgotochurchlessthanonceamonthB.ThevastmajorityhardlyevergotochurchatallC.NearlyallAmericansareactivechurchmembersD.HalfofAmericanProtestantsareactivechurchmembers26.Churchincomescomemainlyfrom_______A.taxonpropertyB.propertyaccumulatedinthepastC.currentsubscriptionsandpaymentsbymembersD.governmentloans 27.WhichofthefollowingreligiousdemonstrationsisaverysmallbutselectgroupinAmericaA.QuakersB.RomanCatholicsC.PresbyteriansD.Unitarians28.TheBillofRightsincludesfollowingrightsexcept_______.A.freedomofreligionB.freedomofspeechC.freedomfromunreasonablesearchandarrestD.freedomtotakeothers’propertyforone’sown29.“EverydayineverywayIamgettingbetterandbetter.”WhichofthefollowingAmericanattitudesdoesnotreflectthevaluerepresentedbythestatement?A.Americans’naïvepatriotismB.faithinautomaticimprovementC.AmericanoptimismD.AmericanDemocracy30.ThreeofthefollowingarecharacteristicsoftheAmericanexceptthat________.A.heispatientB.heisadaptableC.hemaybeblunttothepointofrudenessinexpressinghisviewsD.heisintenselycompetitive 31.IntheUnitedStates,whichofthefollowingschoolsisfreeofcharge?AA.KindergartenB.PrekindergartenCC.NurseryschoolD.Daycarecenters32.Inordertoattendcollege,ahighschoolstudentmust_________.AA.passthecollegeentranceexaminationBB.haveagoodhighschoolrecordandtestscoresCC.beamemberoffraternitiesorsororitiesDD.passTOEFLexamination33.Americanuniversitiesofferthreemaincategoriesofgraduatedegrees.Theyarethefollowingexcept_____________.AA.PH.DdegreeB.Master’sdegreeCC.Degreesfromprofessionalschoolsinmedicine,dentistry,andlawDD.Bachelor’sdegree34.SinceWorldWarII,oneofthemostdramaticdevelopmentsinhighereducationhasbeen______.AA.theever-risingcostBB.theenormousincreaseinthenumberofstudentsCC.theestablishmentoffraternitiesandsororitiesDD.footballbusinessoncampusesB 35.IntheUnitedStates,inabout3millionhouseholds,oneparentisabsentasaresultofthefollowingexcept________.A.divorceB.deathC.separationD.desertion36.“Godgivesusourrelatives,thankGodwecanchooseourfriends”reflects_______.A.bloodisthickerthanwaterB.AmericansaregratefultoGodforcreatingfriendsforthemC.TherearevariousconflictsandtensionsbetweenfamilymembersD.Americansmakesomanyfriendsthattheyforgetaboutthefamily37.ThefirstAmericanThanksgivingwashostedby_________.A.theIndiansB.thePilgrimsC.theSpanishsettlersD.theFrenchsettlers38.WhichofthefollowingtraditionscamefromEngland?A.TheChristmastreeB.ChristmascardsC.ThepoinsettiaD.Exchanginggifts39.WhichofthefollowingtraditionscamefromGermany?A.theChristmastreeB.ExchanginggiftsC.SantaClauseD.SendingChristmascards 40.IntheUnitedStatesThanksgivingDayfallson______.AA.December,25thBB.ThefourthThursdayinNovemberCC.ThefirstTuesdayinNovemberDD.July,the4thII.Choosethecorrectanswersfromthefollowing.Therearemorethanonecorrectchoices.(下列选题有多个正确答案)41..ThetwolargestislandsoftheBritishIslesare______________.A.BritainB.GreenlandC.IrelandD.VikingLand42.TheholybookofChristianityconsistsof___________.A.theOldTestamentB.theLongTestamentC.theshortTestamentD.theNewTestament43.TheTrinity,accordingtotheChristiandoctrine,referstothethreeaspectsofthesameoneGod,_________________.A.GodB.JesusC.theHolySpiritD.theBible44.WhichofthefollowingisconsideredcharacteristicsoftheEnglishman?A.ReservedB.suspiciousofchangeC.shyofstrangersD.tough 45.WhichofthefollowingarecharacteristicsofthePuritans?A.theyarestrictteetotalersB.theybelieveinplainfoodandplainclothesC.theyarehonestD.theyapproveofworkingontheSabbath46.WhichofthefollowingstatementsaretrueaboutthereligioninBritain?A.TodayonlyaminorityofpeoplegotoanykindofChurchregularly.B.Todaythechurch-goersareimmoralinonewayoranother.C.MostofthelargemajoritywhodonotgotoChurchstillbelieveinGodandHeaveninaconfusedway.D.ItismostuncommonforaBritontobeconvertedtoMuslimorBuddhistfaith.47.ThethreeofthefollowingarecharacteristicsofOpenUniversity,whatarethey?___________A.ItisopentoeverybodyB.Itisnon-residentialC.LecturesarebroadcastonTVandradioD.Nouniversitydegreeisawarded48.InBritain,thereareatthistimetwosystemsforsecondaryschool schooling,____________.A.theselectiveB.thepublicC.thecomprehensiveD.theprivate49.Whichofthefollowingbelongtothe“Non-White”territories?A.IndiaB.PakistanC.SriLankaD.NewZealand50.Whichofthefollowingstatementsareright?A.Theinhabitantsinthe“White”territoriesarewhollywhite.B.Theinhabitantsinthe“White”territoriesspeakEnglishastheirmothertongue.C.TheBritishhaveneversettledinthe“Non-White”territoriespermanentlyD.TheinhabitantsintheMixedterritoriesareallnon-British.51.WhichofthefollowingaretheauthorsoftheConstitution?A.ThomasJeffersonB.BenjaminFranklinC.GeorgeWashingtonD.JamesMadison52.WhichofthefollowingaremajorreligiousgroupsintheUnitedStates__________.A.theProtestantsB.RomanCatholicsC.theOrthodoxChurchesD.theJewishChurch53.About40millionAmericanschangeresidenceseveryyearbecauseofthefollowingreasons__________. AA.theneedforbiggerorsmallerlivingquartersasfamilysizechangesBB.thedesiretostartanewlifeinanewplaceCC.deterioratingpollutionaroundtheircommunitiesDD.jobopportunities54.ShiftingpopulationintheUStendstoaffectAmericansinthreeofthefollowingways___________.A.AmericansbecomerootlessB.AmericansbecomemoreandmoreisolatedC.PersonalrelationshipsbecomeshallowD.CommunitywelfarebecomesmoreandmoreinterestingtoAmericans55.WhichofthefollowingbelongtoconsumerrightslistedbyPresidentKennedy?A.therighttobeinformedB.therighttosafetyC.therighttochangeD.therighttobeheard56.WhichofthefollowingexistinAmericanuniversities?AA.professionalschoolsB.undergraduateschoolsCC.grammarschoolsD.graduateschools 57.ThemonetaryassistancefortheAmericanstudentswithlimitedfundsincludes___________.A.part-timejobsB.loansC.scholarshipsD.tuition58.IntheUS,atypicalfamilygroupthatoccupiesonehouseholdconsistsof_________.parentsB.grandparentsC.cousinsD.theunmarriedchildren59.ChristmasDayiscelebratedfor___________.A.    A.regretB.thebirthofJesusChristC.happinessD.thearrivaloftheNewYear60.ThetraditionalChristmascolorsare________.whiteB.redC.blueD.greenIII.Judgewhetherthefollowingstatementistrue(A)orfalse(B)判断正（A）误（B）61.TheScottishHighlanderconsidershimselfthe“true”Scot.HisnationaldressistheKilt.A.TrueB.False62.TheancestorofthemodernEnglishlanguageisOldEnglishofAnglo-Saxon.A.TrueB.False63.ThespeechpatternsoftheBBCannouncersrepresenttheeducatedmiddle-classpeople.A.TrueB.False64.TheauthorsofTheKing’sEnglishweretheFowlerbrothers.A.TrueB.False 65.ThegeneralBritishbelieveinBuddhism.A.TrueB.False66.Theonlywidespreadnon-ChristianreligioninBritainisthatoftheJews.A.TrueB.False67.TherealmeasureofsuperstitionisfearA.TrueB.False68.ThemiddleclassinBritainconsistsofwell-to-dobusinessmenandscientists.A.TrueB.False69.Britishhabitsofpolitenessareonthewholeveryinformal.A.TrueB.False70.Eton,HarrowandRugbyinBritainarethethreeworld-famouspublicschools.TrueB.False71.ThetwowidelyadmiredfeaturesofOxfordandCambridgearethecollegesystemandthetutorialsystem.A.TrueB.False72.InCommonwealth,Whiteterritoriesprovidedthegreatestproblemsofall.A.TrueB.False 73.TheneedforincreasedtradeanderrorinnavigationledtoColumbus’discoveryofAmerica.A.TrueB.False74.ThomasJeffersonwasthefirstpresidentoftheUnitedStates.A.TrueB.False75.InSweden,mostpeoplehardlyevergotochurchatall.A.TrueB.False76.ThenationaladvertisingintheUScreatednationaltastesinconsumergoods.A.TrueB.False77.ThesenseofhumorisstillanimportantpartoftheAmericancharacterthathascomefromtheimmigrants.A.TrueB.False78.AllAmericans’childrenareoffered12yearsoffreepubliceducation.A.TrueB.False79.AmericansgivethanksonThanksgivingDayfortheblessingstheyhaveenjoyedduringthepastyears.A.TrueB.False80.TheblackshasthelargestpopulationintheUS.A.TrueB.False VI.Fillingtheblank(填空)1.ThefullnameoftheUnitedKingdomis______________.2.Thetwoverydifferentpassionsthathavedevelopedfromthehard-workinglivesoftheWelshare_________and______.3.ThewholeofIrelandwascolonizedbyEnglandintheyearof_________,butwaspartitionedintheyearof____________.4.TherootsoftheEnglishlanguagegobackto_________.5.WiththeNormaninvasionledbyWilliamtheConqueror,_____becametheofficiallanguageofEngland.Thecommonpeople,however,continuedtospeaktheirown______language.6.BBCwasfoundedintheyear_______,itsmottowas____________.7.JesusChristwasmiraculouslyconceivedbyavirginnamed_____.8.AllthenonconformistsectsinBritainagreeontheessentialsof_______,buthavedifferentmethodsoforganizationorformsofservice.9.PricePhiliponcesaidthat________is“God’sgreatestgifttomankind”.10.OneofthebiggestbarriersofsocialequalityinEnglandisthe_______educationsystem.Tohavebeentoa“publicschool”immediatelymarksyouasoneofthe______class.11.EverychildinBritainmustbylawreceivefull-timeeducationfromtheageof______to_______.1. 12.InBritain,theschoolsrunbytheStateisofficiallycalled______.13.InBritain,theprepschoolcurriculumdiffersconsiderablyfromthatofthejuniorschool,sinceitsmaintargetisnotthe‘elevenplus’,butthe________examinationatageof13,foradmissiontoa“_________school”.14.ThetwooldestuniversitiesinBritainare______and______.15.InBritain,theuniversitywithfarmorestudentsthananyotherBritishuniversityis__________.16.TheCommonwealthofNationscontainsthreegroupsofterritoriesasfollows:______,________and_______.17.InCanadathetruenativepeoplearecalled___________and_________,inAustraliathetruenativepeopleare_____________,andinNewZealandtheyarecalled_________________.18.TheauthorbelievesthatthefundamentaldifficultyintheracialrelationsinBritainis__________.___________simplyworsensthesituation.19.Thebasicprobleminthemixedterritoriesisnot___________but__________.20.Theinhabitantsinthemixedterritoriesarepartly_____andpartly________.21.TheheadofCommonwealthis______________. 22.ThefirstsuccessfulEnglishcolonyintheAmericaswasfoundedat_________in___________.23.ThefirstshotoftheAmericanWarofIndependencewasfiredat___________onApril19,1775.24.ThefirstgroupofEnglishcolonistsfoundawaytoearnmoneybygrowing____________,whichtheybeganshippingtoEnglandin1614.25.In1620,agroupofPuritans,called________,crossedtheAtlanticintheship_________andsettledatPlymouth,Massachusetts.26.Toensureindividualliberties,___________wasaddedtotheConstitutionin1791.27.___________inAmericaruledthatreligiousinstructioninpublicschoolswasagainsttheConstitution.28.Overthree-fifthsofallAmericansare____________;andthelargestsinglegroupisthatof___________.29.ThetwoProtestantdenominations,__________and___________arebynowconsideredaswhollyAmericanwithoutanyparticularEnglishassociations.30.Thereare_______peopleintheUnitedStatesanditisthe_____largestnationintheworld. 1.31.ThebasicrightsofeveryAmericancitizensoutlinedinthefirsttenamendmentsincludefreedomof_________,freedomof________,andfreedomfrom____________.232.“Allmenarecreatedequal”,thisfamousstatementappearedin________.3.33.Theconsumerisconcernedaboutaccomplishingtwogoals:______and______.4.34.Thosethatprotestedagainst_______receivedthemostalarmingattentioninthe1960s.5.35.Americansareaccusedofbeing______,becauseoftheirtremendousexpendituresforgoodsandservices,butactuallytheyare,onthewhole,_______.6.36.IntheUS,classesofstudentsaredividedinto_______academiclevelscalled___________.7.37.Theinstitutionsthatofferonlyundergraduatecoursesarecalled__________,thosethathaveundergraduate,graduate,andprofessionalschoolsarecalled________.8.38.Collegestudentsmustmaintainatleastalow______averageinordertoremaininschool.39._______isthecollegesportwhichstirsupthemostnationalinterest.2.40.Oneofthemostcommoncausesofquarrelsinfamilyis_________.0 1.41.Lessthan______ofAmericansliveonfarms.2.42.TheAmericansocietyworships_________,sotheelderlyareoftenignored.3.43.Thefirstformalagreementforself-governmentinAmericawas__________.4.44.ThetypicalfoodforatraditionalThanksgivingdinneris______and_____.5.45.ThanksgivingDayfallson__________,andChristmasfallson______.6.46.Peoplewhosharesimilarphysicalfeaturesaresociallydefinedasa_______;thosewhoshareculturalpatternsaresociallydefinedasan_______;anygroupofpeopleotherthanthedominant“WASP”groupisa_______.7.47.ThelargestAsianAmericangroupsintheUSare______and_____.8.48.NamethreeaspectsoftheculturalheritagekeptbyChineseAmerican:______,________and_________.49.ItisbelievedthattheU.S.A.servesasa________inwhichdiverseracesandculturesareblended.50.AsianAmericansareconcentratedin______and________.V.Answerthefollowingquestionsinbrief(简要回答). 1.1.WhatisStandardEnglish?(Partone,Chapter3,WhichEnglish?)2.2.WhyhasEnglishreligiondeclinedinBritainduringthepresentcentury?(Partone,Chapter7,ReligionandBeliefs)3.WhatisEnglishsportsmanship?(Partone,Chapter8,CharacterandManners)4.4.WhatdoM.A.,B.A.andB.ScstandforinBritain’sUniversities?(Partone,Chapter9,Education)5.5.PleaseexplainthecolorproblemsinBritain.(Partone,Chapter12,TheCommonwealth)6.6.PleaseexplaintherelationshipbetweenreligionandeducationintheUS.(Parttwo,Chapter5,Religion)7.7.WhatisAmericanDream?(Parttwo,Chapter6,TheAmericanCharacter)8.8.WhyistheAmericancultureregardedaschild-centeredone?(Parttwo,Chapter8,AmericanFamilylife)9.9.WhyisAmericacalled‘themeltingpot’?(Parttwo,Chapter10,RaceandEthnicRelations)10.PleasetalksomethingabouttheChinatownsinAmerica.(Parttwo,Chapter10,RaceandEthnicRelations) 1.1.TheEnglishusedbyGeoffreyChaucerwasthatof_____;andithadastrong______accent.AA.London,LatinB.Scotland,FrenchCC.Wales;ScandinavianD.London,French2.AllShakespeare’sworksarein_________.AA.    OldEnglishB.MiddleEnglishC.ModernEnglishD.Latin3.3.ThegreatestsingleinfluenceoftheshapingoftheEnglishlanguageinmoderntimesis________.A.the“pop”revolutioninthe1960sB.thenumerousincreaseintravelC.AmericanEnglishD.theFrenchlanguage4.     TootherEuropeans,thebestknownqualityoftheBritish,andinparticularoftheEnglish,is______.AA.reserveB.ModestyC.senseofhumourD.sportsmanship5.     WhichofthefollowingisnottrueabouttheEnglishclasssystem?AA.    ItisanembarrassingsubjectforEnglishpeople.BB.    Working-classstudentscannotreceiveauniversityeducation.CC.    Theclasssystemismuchlessrigidthanitwas.DD.    Theclasssystemstillexistsbelowthesurface. 6IfastudentwantstogotouniversityinBritain,hewilltaketheexaminationcalled_______.A.theCertificateofSecondaryEducationB.theOrdinaryleveloftheGeneralCertificateofEducationC.theAdvancedleveloftheGeneralCertificateofEducation.D.thecommonentranceexamination7.PublicschoolinEnglandareusuallyattendedbythosewhoseparentsare______A.richB.politicallyconservativeC.bothrichandconservativeD.liberal8.About_____ofincomeofBritishuniversitiesisprovidedbythestate.A.one-quarterB.halfC.three-quartersD.one-third9.TheCommonwealthis________.A.    anastonishingmixtureB.averystrictorganizationC.vanishinggraduallyD.becomingstrongerandstronger10.MostAmericanregionaldistinctionhavebeenerasedbythefollowingexcept____A.    thepioneeringspiritB.moderntransportationC.communicationD.massproduction.'